People find their English teacher on Threads, not in school directories
People ask for a teacher “you studied with yourself and your level actually went up”. We find those posts and draft a reply from your school, or from you as a teacher.
Any plan · no card · on day 8 you decide
Requests in the last full week: 92
Looking for a school and teacher of English with genuinely effective teaching that actually helps overcome the language barrier
Need a tutor to prepare for a state exam, my level is complete beginner, looking for someone who explains things clearly
Looking for an English tutor for my 7-year-old, mainly interested in conversational skills
Need an English tutor focused on business communication - meetings, presentations, negotiations - and also pronunciation
Looking for an English tutor for a 4-year-old who knows how to engage little kids through play
Demand index, week 21-27 September 2026. This is a sample of what our clients' searches found in public Threads and Telegram posts, not the whole market. Examples are paraphrased by a model and filtered.
See the full weekYou can tell a client by how they describe the teacher
Keywords for a business match thousands of posts. What gives a client away is the wording that shows they're already choosing.
- “you studied with yourself”
- they want a recommendation from experience, not an ad
- “doesn't cost a fortune”
- budget matters: whoever explains what the money buys wins
- “intensive and actually useful”
- there's a goal and a deadline - ask about them
- “not like school”
- they're after an approach and a feel, not a syllabus
Help with the goal first, talk about lessons later
Here's what a draft for the request above looks like. First something useful for this exact situation, then one question to start a conversation. Links and prices come later, once the person replies.
To avoid overpaying, pin down the goal first: conversation, work or an exam - each needs a different teacher and a different number of lessons. That's the question our first lesson starts with. What do you need English for right now?
Leads arrive in days. Sales are counted in months
An online English school has worked with us since July 2026, and leads were in the dashboard within the first three days. In its best month, August, the school sent 235 replies: 42 people wrote back, and two conversations ended in an enquiry or a sale.
In a tutor thread, you're one of many
- A tutor request usually collects lots of replies: teachers offer themselves. A generic “message me” gets lost.
- People often want “affordable”. If your lessons aren't the cheapest, the reply should show what the money buys, not argue about price.
- It takes time from the first reply to payment: people compare several teachers, so sales don't show up in a day.
What schools and teachers ask us
We're a school, but people often look for a private tutor. Are they our clients?
Often, yes: they care about the teacher and the result, not the format. So the draft talks about the approach and the learner's goal, not the school's brand.
Do you only find online requests?
No. You set the format and city in your brief: online, in person in your city, or both. Requests outside that get a lower score.
We teach business English. Do those requests come up?
They do: people write outright that they're looking for a business English teacher. Say in your brief that it's your focus, and those requests get a higher score.
See your business in a week
We set up the search for your business and city. Within 7 days you'll see the real flow of requests and draft replies. No flow - we'll say so.
Any plan · no card · on day 8 you decide